定價策略,產品定位,產品價格,新產品定價,定價決策分析,價格管理-佳威企管產品策略講師 <meta name="keywords" content="定價策略,產品定位,產品價格,新產品定價,定價決策分析,價格管理"/> <meta name="description" content="公司對於銷售活動，銷售規劃，銷售訓練，銷售課程了解仍有欠缺，藉由佳威企管行銷講師協助做好促銷銷售管理"/> <meta name="author" content="佳威企業管理顧問公司"/> <META content="Copyright (c) by www.goodway-mcc.com.tw" name=COPYRIGHT/> <meta name="publisher" content="定價策略,產品定位,產品價格,新產品定價,定價決策分析,價格管理"/> <meta name="company" content="定價策略,產品定位,產品價格,新產品定價,定價決策分析,價格管理"/> <meta name="page-topic" content="定價策略,產品定位,產品價格,新產品定價,定價決策分析,價格管理"/> <font style="DISPLAY: none">定價策略,產品定位,產品價格,新產品定價,定價決策分析,價格管理</font> <meta name="distribution" content="Taiwan"/> <META content="INDEX, FOLLOW" name=ROBOTS> <META content="1 DAYS" name=REVISIT-AFTER> <META content=GENERAL name=RATING> <meta name="robots" content="all"/> <META content=DOCUMENT name=RESOURCE-TYPE/> <style type="text/css">  </style> <script language="JavaScript" type="text/JavaScript">  </script> <script language="JavaScript" src="mm_menu.js"></script> <style type="text/css">  </style> </head> <body oncontextmenu="window.event.returnValue=false;alert('佳威企管版權所有，翻印必究!');" onselectstart="return false" onselect="document.selection.empty()"> <script language="JavaScript1.2">mmLoadMenus();</script> <script language="JavaScript1.2">mmLoadMenus();</script> <script language="JavaScript1.2">mmLoadMenus();</script> <script language="JavaScript1.2">mmLoadMenus();</script> <script language="JavaScript1.2">mmLoadMenus();</script> <table width="100%" border="0" cellspacing="0" cellpadding="0"> <tr> <td background="image/page1-logobg.jpg"><table width="98%" border="0" cellpadding="0" cellspacing="0" background="image/page1-logobg.jpg"> <tr> <td width="294" valign="top"><div align="left"><img src="image/top-1.jpg" alt="佳威企管提供銷售活動，銷售規劃，銷售訓練，銷售課程服務" width="356" height="47"></div></td> <td width="524"><div align="right"></div></td> <td width="385" valign="top"><div align="right"><img src="image/top-2.jpg" alt="銷售活動，銷售規劃，銷售訓練，銷售課程客服專線" width="403" height="47" border="0" usemap="#MapMap" href="mailto:service@goodway-mcc.com.tw"></div></td> </tr> </table></td> </tr> <tr> <td width="82%"><table width="100%" border="0" align="left" cellpadding="0" cellspacing="0"> <tr valign="top" bgcolor="#E4E4E4"> <td width="1248" height="222" background="image/lessons-topbg.jpg" bgcolor="E3F4F7"><table width="100%" border="0" cellpadding="0" cellspacing="0" background="image/lessons-topbg.jpg"> <tr> <td height="221"><div align="left"><img src="image/lessons-top1.jpg" alt="藉由銷售活動，銷售規劃，銷售訓練，銷售課程增加職場核心能力" width="1032" height="221"></div> <div align="center"></div></td> <td width="2%"> </td> </tr> <tr> <td height="53"><table width="100%" border="0" cellpadding="0" cellspacing="0" bgcolor="#FFFFFF"> <tr> <td width="23%" height="53" valign="top" bgcolor="#FFFFFF"><img src="image/lessons-top3.jpg" width="276" height="51"></td> <td width="77%" bgcolor="#FFFFFF"><table border="0" align="center" cellpadding="5" cellspacing="0"> <tr> <td><img src="image/choess-line.gif" width="8" height="41"></td> <td><div align="center"><a href="about.htm" onMouseOut="MM_swapImgRestore();MM_startTimeout();" onMouseOver="MM_swapImage('who we are','','image/choess-are-2.gif',1);MM_showMenu(window.mm_menu_0605145716_0,-75,40,null,'who we are')"><img src="image/choess-are-1.gif" name="who we are" width="115" height="41" border="0"></a></div></td> <td><img src="image/choess-line.gif" width="8" height="41"></td> <td><div align="center"><a href="service4.htm" onMouseOut="MM_swapImgRestore();MM_startTimeout();" onMouseOver="MM_swapImage('what we do','','image/choess-do-2.gif',1);MM_showMenu(window.mm_menu_0605151325_0,-250,45,null,'what we do')"><img src="image/choess-do-1.gif" name="what we do" width="115" height="41" border="0"></a></div></td> <td><div align="center"><img src="image/choess-line.gif" width="8" height="41"></div></td> <td><div align="center"><a href="news.htm" onMouseOut="MM_swapImgRestore()" onMouseOver="MM_swapImage('news','','image/choess-news-2.gif',1)"><img src="image/choess-news-1.gif" alt="最新消息" name="news" width="100" height="41" border="0"></a></div></td> <td><div align="center"><img src="image/choess-line.gif" width="8" height="41"></div></td> <td><div align="center"><a href="lessons.htm" onMouseOut="MM_swapImgRestore()" onMouseOver="MM_swapImage('lessons','','image/choess-lessons-2.gif',1)"><img src="image/choess-lessons-1.gif" name="lessons" width="144" height="41" border="0"></a></div></td> <td><div align="center"><img src="image/choess-line.gif" width="8" height="41"></div></td> <td><a href="mail.htm" onMouseOut="MM_swapImgRestore()" onMouseOver="MM_swapImage('mail','','image/choess-contact-2.gif',1)"><img src="image/choess-contact-1.gif" name="mail" width="112" height="41" border="0"></a></td> <td><img src="image/choess-line.gif" width="8" height="41"></td> <td><div align="center"><a href="index.htm" onMouseOut="MM_swapImgRestore()" onMouseOver="MM_swapImage('home','','image/choess-home-2.gif',1)"><img src="image/choess-home-1.gif" alt="回首頁" name="home" width="86" height="41" border="0"></a></div></td> <td><div align="left"><img src="image/choess-line.gif" width="8" height="41"></div></td> </tr> </table></td> </tr> </table></td> <td bgcolor="#FFFFFF"><table width="100%" border="0" cellspacing="0" cellpadding="0"> <tr> <td width="100%" height="53" bgcolor="#FFFFFF"> </td> </tr> </table></td> </tr> </table></td> </tr> <tr valign="top" bgcolor="#FFFFFF"> <td height="189"><table width="100%" border="0" cellspacing="0" cellpadding="2"> <tr> <td width="1%" height="189" valign="top"><table width="87%" border="0" align="center" cellpadding="3" cellspacing="0"> <tr> <td><table width="229" border="0"> <tr> <td height="25" colspan="2"><img src="image/left-lessons.gif" alt="銷售活動，銷售規劃，銷售訓練，銷售課程資訊" width="209" height="93"></td> </tr> <tr class="style131"> <td width="30" height="25"><div align="right"><img src="image/icon-3.gif" width="5" height="7"></div></td> <td width="181" height="25"><span class="style115"><a href="schoola.htm">輔仁大學推廣教育課程</a></span></td> </tr> <tr> <td height="25"><div align="right"><strong><img src="image/icon-3.gif" width="5" height="7"></strong></div></td> <td height="25" class="style115"> <a href="schoolc.htm">亞東科技大學推廣課程</a></td> </tr> <tr class="style131"> <td height="25"><div align="right"><img src="image/icon-3.gif" width="5" height="7"></div></td> <td height="25"><span class="style115"><a href="schoole.htm">健行科大推廣教育課程</a></span></td> </tr> <tr class="style131"> <td height="25"><div align="right"><img src="image/icon-3.gif" width="5" height="7"></div></td> <td height="25"><span class="style115"><a href="schoolf.htm">中原大學推廣教育課程</a></span></td> </tr> <tr class="style131"> <td height="25"><div align="right"><img src="image/icon-3.gif" width="5" height="7"></div></td> <td height="25"><span class="style115"><a href="schoolg.htm">明新科大推廣教育課程</a></span></td> </tr> <tr class="style131"> <td height="25"><div align="right"><img src="image/icon-3.gif" width="5" height="7"></div></td> <td height="25"><span class="style115"><a href="schoolh.htm">逢甲大學推廣教育課程</a></span></td> </tr> <tr class="style131"> <td height="25"><div align="right"><img src="image/icon-3.gif" width="5" height="7"></div></td> <td height="25"><span class="style115"><a href="schoolw.htm">佳威企管教育訓練中心</a></span></td> </tr> </table></td> </tr> <tr> <td><p> </p> </td> </tr> <tr> <td><div align="center"><a href="form-1.htm" target="_blank"><img src="image/left-1.gif" width="212" height="42" border="0"></a></div></td> </tr> <tr> <td><div align="center"><a href="form-2.htm" target="_blank"><img src="image/left-2.gif" width="212" height="42" border="0"></a></div></td> </tr> <tr> <td><div align="center"><a href="form-3.htm" target="_blank"><img src="image/left-3.gif" width="212" height="42" border="0"></a></div> <div align="center"></div></td> </tr> <tr> <td><div align="center"><a href="member.htm" target="_blank"><img src="image/membere.png" width="212" height="39" border="0"></a></div></td> </tr> <tr> <td><div align="center"><a href="isoq&isoa.htm" target="_blank"><img src="image/isoqa.png" width="212" height="38" border="0"></a></div></td> </tr> <tr> <td><div align="center"><a href="seoq&seoa.htm" target="_blank"><img src="image/seoqa.png" width="212" height="38" border="0"></a></div></td> </tr> <tr> <td> </td> </tr> <tr> <td><img src="image/index-tel.gif" alt="銷售活動，銷售規劃，銷售訓練，銷售課程服務專線" width="230" height="300"> <div align="center"></div></td> </tr> </table></td> <td width="1%" background="image/line-1.gif"> </td> <td width="98%" valign="top"><table width="95%" border="0" align="center" cellpadding="0" cellspacing="0"> <tr> <td height="13" colspan="6" valign="top"><table width="100%" border="0" align="center" cellpadding="0" cellspacing="0" background="image/f-bg-7.gif"> <tr> <td> </td> </tr> </table></td> </tr> <tr> <td width="59%" height="30"><div align="right" class="style22"> <div align="left"><img src="image/titel-lessons.gif" alt="銷售活動，銷售規劃，銷售訓練，銷售課程訊息" width="414" height="23"></div> </div></td> <td width="4%"><div align="right"><span class="style110"><a href="enterB.htm"><img src="image/write.gif" alt="填寫線上報名表單" width="29" height="21" border="0"></a></span></div></td> <td width="9%" nowrap><div align="left"><a href="enterB.htm">線上報名</a></div></td> <td width="3%" nowrap><div align="right"><a href="image/goodway%20mcc%20Appliation%20form.doc"><img src="image/icon-fax.gif" width="30" height="34" border="0"></a></div></td> <td width="14%" height="30" nowrap><div align="left"><span class="style22"><a href="image/goodway%20mcc%20Appliation%20form.doc">傳真用報表名表下截</a></span></div></td> <td width="11%" nowrap><div align="right"><span class="style22">首頁｜<span class="style24">課程訊息</span></span></div></td> </tr> <tr> <td height="16" colspan="6"><table width="926 " border="0"> <tr> <td width="80"><a href="classbusinessmanage.htm" target="_blank"><img src="image/AA/mark1.png" ALT="企業經營教育訓練課程"　width="80" height="45" border="0"></a></td> <td width="80"><a href="classHR.htm" target="_blank"><img src="image/AA/mark2.png" ALT="人資管理教育訓練課程" width="80" height="45" border="0"></a></td> <td width="80"><a href="classmarketing.htm" target="_blank"><img src="image/AA/mark6.png" ALT="行銷管理教育訓練課程" width="80" height="45" border="0"></a></td> <td width="80"><a href="classqc.htm" target="_blank"><img src="image/AA/mark7.png" ALT="品質管理教育訓練課程" width="80" height="45" border="0"></a></td> <td width="80"><a href="classsystem.htm" target="_blank"><img src="image/AA/mark5.png" ALT="ISO系統教育訓練課程" width="80" height="45" border="0"></a></td> <td width="80"><a href="classoperation.htm" target="_blank"><img src="image/AA/mark8.png" ALT="生產管理教育訓練課程" width="80" height="45" border="0"></a></td> <td width="80"><a href="classPM.htm" target="_blank"><img src="image/AA/mark3.png" ALT="資材管理教育訓練課程" width="80" height="45" border="0"></a></td> <td width="80"><a href="classengineering.htm" target="_blank"><img src="image/AA/mark4.png" ALT="工程管理教育訓練課程" width="80" height="45" border="0"></a></td> <td width="80"><a href="classfinancing.htm" target="_blank"><img src="image/AA/mark9.png" ALT="財務管理教育訓練課程" width="80" height="45" border="0"></a></td> <td width="80"><a href="classMIS.htm" target="_blank"><img src="image/AA/mark10.png" ALT="資訊管理教育訓練課程" width="80" height="45" border="0"></a></td> <td width="80"><a href="classother.htm" target="_blank"><img src="image/AA/mark11.png" ALT="其他管理教育訓練課程" width="80" height="45" border="0"></a></td> </tr> <tr> <td colspan="11"><hr size=2 color="#00FF00" style="filter:alpha(opacity=100,finishopacity=10,style=1,startX=0,startY=0,finishX=100,finishY=100) "></td> </tr> </table></td> </tr> <tr> <td height="693" colspan="6" valign="top"><table width="915" border="0"> <tr> <th width="540" scope="col"><div align="left"><span class="style170">行銷管理企業進修課程</span></div></th> <th width="48" scope="col"> </th> <th width="263" scope="col"> </th> <th width="46" scope="col"> </th> </tr> </table> <p class="style125"><span class="style180">產品銷售課程名稱~產品訂價策略訓練課程～</span></p> <p class="style125"><img src="image/classA.png" alt="產品銷售,產品銷售計畫,產品銷售規畫,產品銷售評估目標" width="126" height="26"></p> <table width="800" border="0"> <tr> <th width="127" scope="row"> </th> <td width="663" class="style154 style181"><p>產品價格用來表示產品價值，對業主而言，價格不僅影響營業額與利潤，更是做為傳達產品資訊及在產業環境中競爭之必要利器。所以業主必須給予商品定位，以決定後續價格訂定導向。<br>課程教導瞭解訂價時需考量層面有哪些？面對產業激烈競爭環境如何運用價格管理做好訂價策略，讓企業能針對產品多方面考量後決定最適價格，提升產品競爭力。</p> </td> </tr> </table> <p class="style125"><img src="image/classb.png" alt="產品銷售大綱,產品銷售計畫大綱,產品銷售規畫大綱,產品銷售評估大綱" width="126" height="26"></p> <table width="800" border="0"> <tr> <th width="127" scope="row"> </th> <td width="663" class="style182"><p>1.產品價值VS價格 <br> 2. 訂價程序說明與應用 <br> 3. 訂價決策時的前置作業分析 <br> 4. 如何替產品訂出適合價格?<br> 5. 新產品定價策略應用 <br> 6. 因應不同元素做好價格管理 <br> 7. 產品訂價策略－案例分享 <br> 8. 產品訂價策略－實務演練 </p> </td> </tr> </table> <p class="style125"><img src="image/classC.png" alt="產品銷售課程時數,產品銷售計畫課程時數,產品銷售規畫課程時數,產品銷售評估課程時數" width="127" height="26"></p> <table width="800" border="0"> <tr> <th width="127" scope="row"> </th> <td width="38" height="27"> <div align="right" class="style176"> <div align="center"><strong>□ </strong></div> </div></td> <td width="150"><span class="style176"><strong>3小時</strong></span></td> <td width="26"> <div align="right" class="style176"> <div align="center"><strong>□ </strong></div> </div></td> <td width="130"><span class="style176"><strong>6小時</strong></span></td> <td width="36"> <div align="right" class="style176"> <div align="center"><span class="style125"><img src="image/classa1.png" width="13" height="13"></span></div> </div></td> <td width="134"><span class="style176"><strong>12小時</strong></span></td> <td width="36"> <div align="right" class="style176"> <div align="center"><strong>□ </strong></div> </div></td> <td width="85"><span class="style176"><strong>其他</strong></span></td> </tr> </table> <p class="style125"><img src="image/classD.png" alt="產品銷售部門,產品銷售計畫單位,產品銷售規畫單位,產品銷售評估部門" width="127" height="26"></p> <table width="800" border="0"> <tr> <th width="127" scope="row"><span class="style176"></span></th> <td width="38"><div align="right" class="style176"> <div align="center"><span class="style125"><img src="image/classa1.png" width="13" height="13"></span></div> </div></td> <td width="150" height="28"><span class="style176"><strong>管理部門</strong></span></td> <td width="26"><div align="right" class="style176"> <div align="center"><strong>□</strong></div> </div></td> <td width="130"><span class="style176"><strong>生產部門</strong></span></td> <td width="36"><div align="right" class="style176"> <div align="center"><strong>□</strong></div> </div></td> <td width="134"><span class="style176"><strong>品管部門</strong></span></td> <td width="36"><div align="right" class="style176"> <div align="center"><span class="style125"><img src="image/classa1.png" width="13" height="13"></span></div> </div></td> <td width="85"><span class="style176"><strong>業務部門</strong></span></td> </tr> <tr> <th scope="row"><span class="style176"></span></th> <td><div align="right" class="style176"> <div align="center"><strong>□</strong></div> </div></td> <td height="26"><span class="style176"><strong>資材部門</strong></span></td> <td><div align="right" class="style176"> <div align="center"><strong>□</strong></div> </div></td> <td><span class="style176"><strong>工程部門</strong></span></td> <td><div align="right" class="style176"> <div align="center"><strong>□</strong></div> </div></td> <td><span class="style176"><strong>財務部門</strong></span></td> <td><div align="right" class="style176"> <div align="center"><span class="style125"><img src="image/classa1.png" width="13" height="13"></span></div> </div></td> <td><span class="style176"><strong>其他</strong></span></td> </tr> </table> <p><span class="style125"><img src="image/classG.png" alt="產品銷售主管,產品銷售執行幹部,產品銷售規畫人員,產品銷售評估人員" width="126" height="26"></span></p> <table width="800" border="0"> <tr> <th width="127" scope="row"> </th> <td width="38" height="29"><div align="right" class="style176"> <div align="center"><strong>□</strong></div> </div></td> <td width="150"><span class="style176"><strong>基層主管</strong></span></td> <td width="26"><div align="center" class="style176"><span class="style125"><img src="image/classa1.png" width="13" height="13"></span></div></td> <td width="130"><span class="style176"><strong>中階主管</strong></span></td> <td width="36"><div align="center"><span class="style176"><span class="style125"><img src="image/classa1.png" width="13" height="13"></span></span></div></td> <td width="134"><p class="style176"><strong>高階主管</strong></p> </td> <td width="36"><div align="right" class="style176"> <div align="center"><strong>□</strong></div> </div></td> <td width="85"><span class="style176"><strong>工程師</strong></span></td> </tr> <tr> <th height="26" scope="row"> </th> <td><div align="right" class="style176"> <div align="center"><span class="style125"><img src="image/classa1.png" width="13" height="13"></span></div> </div></td> <td><span class="style176"><strong>行政人員</strong></span></td> <td><div align="center" class="style176"><span class="style125"><img src="image/classa1.png" width="13" height="13"></span></div></td> <td><span class="style176"><strong>其他</strong></span></td> <td><span class="style176"></span></td> <td><span class="style176"></span></td> <td><span class="style176"></span></td> <td><span class="style176"></span></td> </tr> </table> <p><span class="style125"><img src="image/classE.png" alt="產品銷售講解,產品銷售計畫擬定,產品銷售規畫整合,產品銷售評估方法" width="126" height="26"></span></p> <table width="800" border="0"> <tr> <th width="127" scope="row"> </th> <td width="38"><div align="right" class="style174 style176"> <div align="center"><span class="style125"><img src="image/classa1.png" width="13" height="13"></span></div> </div></td> <td width="150"><span class="style177">課堂講解</span></td> <td width="26"><div align="right" class="style177"> <div align="center"><span class="style125"><img src="image/classa1.png" width="13" height="13"></span></div> </div></td> <td width="130" height="25"><p class="style177">案例說明</p> </td> <td width="36"><div align="right" class="style177"> <div align="center">□ </div> </div></td> <td width="134"><span class="style177">分組討論</span></td> <td width="36"><div align="right" class="style177"> <div align="center"><span class="style125"><img src="image/classa1.png" width="13" height="13"></span></div> </div></td> <td width="85"><span class="style177">實務演練</span></td> </tr> <tr> <th scope="row"> </th> <td><div align="right" class="style177"> <div align="center"><span class="style125"><img src="image/classa1.png" width="13" height="13"></span></div> </div></td> <td><span class="style177">其他</span></td> <td> </td> <td height="26"> </td> <td> </td> <td> </td> <td> </td> <td> </td> </tr> </table> <p><img src="image/classF.png" alt="產品銷售問題,產品銷售計畫協助,產品銷售規畫討論,產品銷售評估協助" width="125" height="26"></p> <table width="965" border="0"> <tr> <th height="48" rowspan="2" scope="row"><div align="left"> <p class="style179">* 歡迎學員將產品定價時遇到的問題於課堂中向訓練講師詢問　<br> * 佳威企管亦有<a href="seo.htm">SEO網路行銷服務</a>與<a href="SEOQ&SEOA.htm">SEO行銷問答</a>歡迎聯絡<br> * 佳威企管亦有其他產品銷售相關訓練課程歡迎聯絡</p> </div></th> <th width="159" scope="row"><div align="left"><span class="style153"><a href="classbusinessmanage.htm#top" target="_parent"> </a><a href="#top" target="_parent"><img src="image/top-2.gif" width="18" height="23" border="0"></a><span class="style154"><a href="#top" target="_parent">top～～</a></span> </span></div></th> </tr> <tr> <th scope="row"><div align="left"><a href="classmarketing.htm#class"><<回上一頁>></a></div></th> </tr> </table> </td> </tr> <tr> <td height="13" colspan="6"> </td> </tr> <tr> <td height="30" colspan="6"><div align="left"> <table width="100%" border="0" cellpadding="0" cellspacing="3" bordercolor="#F0F0F0" bgcolor="#F0F0F0"> <tr> <td width="4%"><div align="center"><img src="image/icon-6.gif" alt="銷售活動，銷售規劃，銷售訓練，銷售課程問題連絡" width="15" height="15"><br> <br> </div></td> <td width="100%" height="64"><table cellspacing="3" cellpadding="0"> <tr> <td width="96%" height="56"><p class="style69">若您對佳威企管產品定價策略訓練課程訊息服務內容想要進一步了解，請與佳威企管聯繫，佳威企管針對貴企業訓練需求做詳細說明。請來電或以電子郵件方式 <a href="https://www.goodway-mcc.com.tw/mail.htm"><strong>聯絡我們 </strong></p></td> </tr> </table></td> </tr> </table> </div></td> </tr> </table></td> </tr> </table></td> </tr> </table> <div align="left"></div> <map name="Map"> <area shape="rect" coords="70,18,132,42" href="mailto:service@goodway.url.tw"> <area shape="rect" coords="16,18,65,41" href="#"> </map></td> </tr> <tr bgcolor="#3C3D3D"> <td height="50"><table width="1024" border="0" align="center" cellpadding="0" cellspacing="0"> <tr> <td><div align="center"><img src="image/down.gif" alt="銷售活動，銷售規劃，銷售訓練，銷售課程聯絡我們" width="1003" height="75" border="0" usemap="#Map3"> <map name="Map3"> <area shape="rect" coords="752,5,969,69" href="mailto:service@goodway-mcc.com.tw"> <area shape="rect" coords="614,56,701,75" href="https://philia.myweb.hinet.net/" target="_blank"> </map> </div></td> </tr> </table></td> </tr> </table> <map name="MapMap"> <area shape="rect" coords="4,13,58,42" href="index.htm"> <area shape="rect" coords="127,16,189,42" href="mail.htm"> <area shape="rect" coords="65,14,122,42" href="news.htm"> </map> </body> </html>